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According to the latest Nielsen survey results, since the second half of last year, the economic situation started to improve, consumer confidence rebounded, but consumers Yingdui crisis 所 habits or were retained, the most prominent for the price-sensitive, which means that the price Shipi cost-effective, high and low cost make them a dominant factor in purchasing decisions, some non-rational impulse buy or excessive premium brands are on the decline.

With the changes in consumer demand, licensed brands to adapt to changes in market demand to respond to potential market risks and challenges? Industry experts suggest that first of all to make full use of modern network technology, innovative franchise system management. Using the Internet to improve communication between the headquarters of the franchisees and management, improve the timeliness and transparency of the development of better and faster support to join the network. Second, vigorously promote the product and service innovation, optimize the profitability of joining the system model. Agricultural resources such as Days Union to take measures to integrate the upstream resources, and large-scale potash producers signed to increase the agricultural chain management variety, while for the chain into the telecommunications, postal services, counseling, joining farmers carry out the “company + association + farmers” in the Trinity order production and increase the profitability of franchisees point; morning to join the stationery business model changed the production of the store to only sell their own products, the traditional practice of a single, integrated upstream into 300 million yuan of commodity resources, use of category management for stores to supply Sales of other products suitable to improve the profitability of franchisees. Finally, the need and the second and third tier markets and capital market integration. Enterprises in the use of capital market development, should focus on the relationship between several aspects: First, handle the development of the relationship between speed and quality of development, to meet the capital requirements to prevent the chain of development in violation of the law, blind expansion, lower quality, increased risk; Second, the existing team and handle the relationship between airborne and do in the interests of the financing arrangements to ensure that team stability; third handle the relationship between Direct and join to play Direct management and control advantages, taking into account the innovative and fast joining expansion advantage.

As the world’s largest distribution center for small commodities, Yiwu in the past has relied on the production of low value-added labor-intensive products dominate the market, and now innovative ideas, culture and the arts Yiwu products, has become a local “new card.”

During the Shanghai World Expo, the face of an avalanche of Chinese and foreign tourists. Yiwu, a luggage company, launched 20 models of the trendy fashion trolley case, trolley case with the traditional difference is, these trolley cases are printed in the box on the delicate designs and patterns, the colors in decorating products , it also detonated the market.
Zhejiang Dragon Executive Director Shao Baoling: our customers to our factory, saw (creativity), he will this come to a number, this to a number, (orders) increased at least 50%.

As a result of the ink printed on the polycarbonate creative, original in the market can only sell more than one hundred dollars of the rod box, now sold for 100 yuan 5,6 also in short supply, dragon company as the only one in Zhejiang Province luggage company, the Shanghai World Expo selected suppliers. Creative Park in Yiwu, now 55 family have been living inside and outside specialized in product innovation, the appearance of packaging businesses. Local high concentration of industrial clusters, the relative range of industry types and well-developed logistics and distribution, are greatly reduced from the idea to sample, and finally into a product.

Wang Min, director of Creative Park Yiwu: If we have an idea out here to do this creative design, one day we can break mode. Then the model can be a good sample, you can push the country within a week, one month can be global.

From the will “recruit” the signature pen, built-in inflatable tube of the swimming circle, a completely innovative ideas, and cultural connotations of new products, Yiwu products so that broke the low grade of products, lack of core technologies, enterprise original weak bottleneck, also improve the enterprise’s core competitiveness. Experts estimate that if the use of innovative products to improve 5% value added Yiwu, Yiwu market, the equivalent of adding a. Through innovative pilot, the Yangtze River Delta region processing, production is increasingly clear advantage.

China Textile City, the recent few days, affected by the end of the year, mainly in sub-filament fabric into smaller shipments, sale prices rose across the board.
These days, all kinds of woven lining cloth, Oxford cloth and the lining compound cloth bags, woven Pongee, summer chiffon type fabric such as polyester pouch, fdy, dty-based filament cloth bags in accessories, the market most have different amount of cash, but all positions in the collection storage, a small group of intermittent spot transactions, asking prices are stable and a small rise to single-most have been subject to decline, such as cash transactions or transaction price of elevation can be accepted, then there orders transactions.

As a result of weaving factory on the Road, the majority of output shut down, gray overall decline in inventories, prices stable and have gained overall fabric. If a few are still selling 63Dfdy × 63Dfdy, 170T tofo “polyester taffeta,” manufacturers and wholesale dealers from the previous month was up 0.05 yuan / m inside and outside; 50D bright FDY × 50D bright FDY210T tofo “light spin” , manufacturers and dealers the same wholesale price and 0.05 yuan / m increase from top to bottom. These days, manufacturers are shutting down more reason, almost the majority of tofo lining cloth are 0.05 yuan / m rise up and down; some, such as “five satin” type fabric as interrupted in short supply, prices rise, rise up to more than 0.20 yuan / m .

As the son of the former fabric tofo Daoli general price rise, China Textile City recently finished lining cloth prices rose most in a timely manner with some degree of variety with rose rose above the fabric. Since the past few days, 63D × 63Dfdy, 170T “Taffeta”, 63D × 63DFDY, 190T “Taffeta”, 75D bright FDY × 100DDTY “5 Satin” The market is interested to continue more.

Fur raw material prices make people worry about quality raw leather materials hard to find a
Grassland in the current skin leather market, in addition to grass with a broken rabbit makes up the rabbit, rabbit blanket prices rose only 20% to 30%, the other, such as fox skin, raccoon skin, Rex, mink prices rose as high as 60%. Domestic fox fur last year, prices for more than 400 yuan a year, the price has risen to 600 yuan to 700 yuan a price higher than the same period last year, up 60%; last year, the price of raccoon skin for the 280 one, and now the price is as high as 450 Element 1; last Tatu Pi is the price more than 40 yuan a year, prices rose to a 65. So not only made leather, imported leather too. It is reported that, although in April last year, the Finnish fox auction prices, but in September, the price of fox began to rise, to the end of last year, prices have risen more than half. As in previous years 00 000 Finnish blue fox fur price of 700 yuan to 800 yuan between, but when the Spring Festival this year already risen to more than 1000 yuan. This year, 00,000 domestic blue fox fur quality and Finland in fox fur similar, but the prices of imports last year, Blue Fox is even higher.

Prices of raw materials at home and abroad why it is so insanely, the industry analysis for the following reasons: first, because in 2006 the market price of the original skin crazy fall, farmers in the event of students because of losses after the events of jumping, now farmers began prudent, not dare to expand the scale of farming, coupled with sales last year of the original skin hot, the hands of a large number of slaughtered animals to sell skin, animal breeding stock reduction; second home and abroad since last year, selling fur garments and clothing, the total market demand for the original skin is growing , while at home and abroad is to reduce the number of the original skin, forming a huge demand gap.

At present, so the industry fears that, although the market this year has been bullish on raw leather, raw leather, but the quality is quite different to previous years. It is reported that, as the global climate anomalies, animal skin defects began to increase in the number, in this case, high-quality material hard to find the original leather one, which might influence the future market price of the original skin.

Raccoon skin micro-transaction prices down more than

Raccoon skin transactions generally, mainly low-quality with a price below 200 yuan, the quality of hides all other sales slow, the price is like micro-off. Medium quality price in 250-280 dollars, high-quality hides the price at 350 yuan, Chang Te Lupi less than a meter, the price of 400 yuan. White raccoon skin, today listed the number of balanced, low volume, high quality hides a meter above the price 400-430 dollars, the general price of 350 yuan, stable.

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