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Big bag of temptations everywhere, particularly in the collision with the rare cortex, it is inspired by the endless luxury, whether it is crocodile skin, lizard skin, python or ostrich leather, low-profile for the big bags into the noble sense of the moment to conquer All the temptations.

Cartier “Marcello” bag as “Marcello” Man, it famous door line, prominent family background, but did not put on a superior posture. It is excellent both inside and outside, the most excellent quality leather tanning process in the brand treatment, the texture supple dexterity, able to adapt to all parts of the body movement and posture. It is practical and thoughtful, large, medium and small capacity, not only provides a wealth of choice, the outside pockets and two inside zipper pockets, but also help us to summarize all the necessary items in place. In addition, and as many Cartier boutique, which restrained the details of the excellent low-key, both within the special two-pack C jacquard lining, including the end of the solid copper Nail, or Bao Shen and zipper on the simple double-C logo, are revealed that the top luxury brands the pursuit of quality.

Big bag of temptations everywhere, particularly in the collision with the rare cortex, it is inspired by the endless luxury, whether it is crocodile skin, lizard skin, python or ostrich leather, low-profile for the big bags into the noble sense of the moment to conquer All the temptations.

Italy’s top luxury brand Bvlgari BVLGARI Doppio Tondo adjourned to the classic fashion handbags, simple, streamlined design and bold in the classic office bag double buckle ring inscribed “Bvlgari BVLGARI” logo, skillfully integrated with the charm and elegance one, the ultimate interpretation of the order upholding the quality of the fine qualities of women can not give up.

Wang Guibo different and successful general, he was not quick success, he has an entrepreneurial spirit of generosity toward a higher pursuit.

“Chinour” story took place in Zhucheng only 100 million people of such a small county in Shandong, Wang Guibo very difficult to do other people do. Zhucheng people in the eyes of Wang Guibo or a legend. He started from scratch, success in the practical work; his majesty and discernment, so that men feel shock and awe of everyone; his easy-going and approachable, be loved by every employee group. Brand of Chinese traditional culture and the Confucian influence is clearly visible in Wang Guibo body, his success is a “new humanity and justice” claim success. He has more than 50% of the company shares, but he was firmly opposed to the privatization of enterprises accomplishing his untimely implementation of some stubborn enterprise “Great Harmony”, and to his wife and family members of executives be “out of” business . His own diligence and frugality, have been reluctant to buy a long-standing favorite off-road vehicles, but the employee’s wife had an accident, tens of million of medical expenses that he did not hesitate to comments as: “the company claims … …” Wang Guibo a celebrity, is a known very large clothes were successful. When surrounded by too many cheers when Wang Guibo can flat to find himself firmly back and continue to do their own thing, which is control. Similarly, Wang Guibo in control of the market on its own some routines.

1998, the suit once booming market suddenly Xianchu weakness. Without any signs, various brands of suits in a large backlog of sales terminals. Passing is blowing from the market chill, groom suit is taking the path of the traditional mall, the product terminal walk, mall back to the special section on slow, and some malls even excuses not settlement. At that time, many brands of suits, Shandong, and it was a slow death mall alive. The situation looks bad, Wang Guibo With inherent market risk sensitive decision to go for a chess move: self-built network to store the terminal in the form of occupation of the market. Prior to this, Wang Guibo has been intentionally or unintentionally done a lot of groundwork, such as branding. Zhang Guoli to do business the image of the signed voice, through the star’s pull effect, Chinour brand deeply rooted in the minds of consumers. Wang Guibo early in 1996 made the first in the industry to “buy Chinour suit, free dry cleaning for life” of service measures. The measures proposed, there is the industry that he is putting on a show, either the suicides, asserts he insisted a few years. But the fact that it is precisely the measures to attract and train a large number of loyal customers the groom, which is the basis for the establishment of the largest stores. Open shop, is forced by the situation, also the general trend. However, after all the holes, Wang Guibo heart with the bottom. After some intense preparation, the first store to open soon in Rizhao City, Shandong up. Opening day, Wang Guibo in person at the ribbon-cutting, but also live up to expectations sunshine shop, within six months, sales of more than 1 million yuan. For the prosperity of the people prone to excessive, with the fantasy element of the rendering and exaggerated. This is understandable, but it is enough to make people stay away. In the boom came, Wang Guibo and “Chinour” able to make adjustments, and no adjustment is less than it experienced the biggest adjustment.

The fall of 2003, “Chinour” ushered in the Italian power Nuotelana if the cable company’s chief designer on the Renxin Lang. Use the words of Wang Guibo: “He is employed with annual income of three million yuan to one of the world’s top five fashion designers. 3 million, so much the money as it is to express the admiration he expressed Chinour build international the determination of well-known brand. “marked to recruit maestros Trana,” Chinour “in the garment industry in China fully reflect the advantage. Because there is no burden of old equipment, they introduced a large number of Japanese, Italian, German and other international art hanging suit line, and the United Kingdom to build apparel industrial park, a joint venture, have developed a shirt, tie, trousers, underwear, leather products and advance the furniture industry, created the groom Seoul furniture brand in Europe and America. Wang Guibo also established a dedicated R & D center, established a huge database of all the Chinese people in different parts of body feature, so do come out of the suit to adapt to different groups of people everywhere. In Wang Guibo view, the consumer is responsible for manufacturers, consumers will be responsible for you, will buy your product. This is a businessman’s biggest “trust”, and Chinour all decisions must be the starting point. It is said year Lixinuer the direct costs for the disposable has more than 13 million yuan. We come to an account balance, dry cleaning a suit to 20 yuan, a year is 100 washing five times, a few years, have returned to earn part of the basic consumer. Wang Guibo said: “good service, there will be big sales, also will return. The return of three years profit to the consumer, better than the bank. The benefits to consumers will not suffer, consumers are spending habits , with the brand got to know each one more like relatives, still applied by the way will be to string a door, he came over, I’m afraid that the market for smaller? make any money? ”

Seemingly simple and honest person, filled with smart but had in mind. Write a familiar, and familiar with business is not easy, fortunately there are many true lies ahead. In the account of these people and things, while not intentionally rendered pen and ink, should the be attracted, is also one of the ups and landscape caused by the line read is still clear after the handover.

The high reputation of the body to find shelter, this view is appropriate. Wang Guibo and his “Chinour” is with such a high. Cheers all around constantly, occasionally there are a few call condemning, this time as to hold on to their spot, calmly to do their own thing, which is a state.

The Wang Guibo and “Chinour” appeared in press reports in recent years, indeed many, a brief can say this: from the simplest of statistical data, Wang Guibo is a miracle: in 1987, after troops assigned jobs Zhucheng labor bureau, but when a chef from the unit; in 1990, because the lead sentence, 28-year-old Wang Guibo sewing contractors under the Bureau of the Department of Labor, in just two years, he has only four individuals from the sewing department 2 million yuan in profit into a loss; in 1993, Wang Guibo borrow a contract under the Bureau of Labor Market, selling sewing machines from manufacturing gradually into the suit, then they hit more than 100 million profit, after 10 years of hard work, he men of the groom Chinour Group not only won the China Famous Brand, China Top Brand and National Inspection-free Product three awards, one stroke better than some well-known brand men’s suits became the biggest enterprises in production and sales, annual output 3,000,000 sets of suits, and other apparel products 10 million, more than 2.5 billion yuan output value is …… fate dictates, the press before going back every year Zhucheng New Year Spring Festival, also have the opportunity to meet and chat with Wang Guibo. I remember last year when they meet, Wang Guibo with reporters to see the “Chinour” is nearing completion of the second generous – Chinour apparel industrial park, Europe and the United States and the United States and Seoul Furniture Industrial Park Industrial Park Hamilton fashion. Wang Guibo face was filled with pride, Shilin eyes gleaming.

Brand building, not only for manufacturing enterprises effective, chain, also need to build their own brand.

A person must have their own core strengths, a brand must have their own core values. Brand’s core values is the essence of the brand, it represents the very center of a brand, not because of the changes in transfer time.

Real effort to do the fast-food fast-food brand, which has developed a taste for the brand, and even the brand name dare to drastically new look, from the original “168″ to “double seeds” and then “real kung fu,” the real kung fu indeed reborn, butterfly immortality, the more for the more exciting.

Real skills of the brand positioning is “steamed nutritional experts” to main the main nutritional demands of fast-food Chinese, so in actual product development process, due to closely follow the “steamed nutritious” brand positioning, real effort to be bold and those does not meet the “Chinese” fast food products such as fried chicken wings attributes, such as Western-style grilled chicken dishes all cut down, to ensure their nutritional characteristics of Chinese fast food.

Big brand is to let consumers remember the brand, and then gradually familiar with the characteristics; small brand features let consumers bear in mind, then slowly remember the brand.

Unique product features, is the linkage between corporate management to achieve the core, there is also the reason why chain.

Little Sheep’s products is characterized by relying on the resources of Inner Mongolia Prairie lamb, mutton taste very delicious here is the rest of mutton can not be compared; prestigious Prairie lamb, add “as in a pot of soup,” the original, Little Sheep soar into two from north to south ace.

Chinese fast food chain real effort to build a strong Cantonese cuisine features: Cantonese pop from the country since the reform and opening up, real skill to Cantonese cuisine in the most characteristic “steamed product,” “stew items,” the main fight, so their brand positioning and become highly differentiated product characteristics.

Zhang Hong told reporters that since May this year, she and Lou Sujuan other victims have been running, hoping to save some for their own losses. When they arrived at Beijing’s Xuanwu District, “were sent door-yee,” the company, the place is closed gates. Finally, on June 1, Ms. Zhang in Beijing near the Great Bridge sohu with modern look to find the time and she signed a “Cainan Nan.” At this time “Cai Nannan” has been transformed into the United States, “Aido cool” investment manager. The other said “A door Yi School” went bankrupt, his was only the company’s employees, can not compensate the loss of Ms Cheung.

According to them a “” green grass “customer profiles table”, from November 2005 to April 2006 just six months, Shandong had 20 franchisees, not shipping charges, only the initial fee on cheated out of 110 million.

Understood that most of the victims are gullible networks, magazines, TV ads, joined fall into the trap. The reporters found that the grass like Han Guoqing, Shi Mei-Hui Korea, the United States Aido cool so the merchant is still in a big way out Join. Home have launched endorsement star big advocate of the brand.

Observant people will find that these sites are the server IP address is: 60.4.80.101, that these sites on the same server as the same person registered, it is clear this is not a non-folding deduction of fraud.

Feel cheated of his enthusiastic and aging across the country were sending agents door to discussing the Beijing headquarters. Later they learned that the original name of the door Yi camp, green grass, poetry Graces, Aido cool, love is still Korea, Banana and other “brands” are being fabricated.

Jinan Miss Zhang Hong has more than 20 million cast, became famous gate agent Rhythm School of Jinan region. Hung House, she selected a shop, like a big renovation is completed. “It was feeling very formal, signed training like it’s going; later found the clothes sent poor quality, is clearly inferior clothes OEM’s, off the color very powerful.” As the initial fee is also refundable, Miss Zhang and several who were fooled and went to Beijing.

Soong and the very fact that so surprised that they met in Beijing to join the victims across the country. Henan Luohe of Lou Sujuan join “A door Yi School” cheated out of a hundred million, and later she is found that the brand is fabricated by a group of Hubei Xiaogan, and led the Zhubing Zhang, Zhu Zhang brothers. Them in accordance with legal procedures, frequently registered company, and then repeated the false fictitious name brand apparel and other industries, each with the name of a legitimate company to hire celebrities endorsement, through the media investment across the country, agency fees and fee fraud. Then said the company went bankrupt, Paipaipigu just walk away, creating a brand name can be said to fingertips.

Linyi, Mr. Song Jitao also fall into the trap of joining. November 2005, Mr. Song Lam Tin Walking Street opened a “name brand clothing store door Yi sent.” He is doing is the general agent of Linyi, light initial fee to pay a 100,000 yuan. However, not long, Mr. Song found that the company supply off, clothes models are generally small.

Just when he discouraged, June 28, 2006, Beijing were sent door Yi Garments Co., Ltd. in Guangdong Humen orders will be held. Mr. Song told reporters at the meeting in order to see endorsement is well-known actor Chen Xiaoyi, his confidence suddenly doubled their investment also increased.

However, the day did not get better. Sent to Mr. Sung’s clothing store more and more poor quality, rough fabric, thread varies, models are too small, even more angry Mr. Soong is often doped with other brands of clothes inside. Mr. Song’s shop because of the difficulty to maintain, after the Spring Festival this year, closed. Mr. Song loss of 100,000 yuan initial fee addition, there are 200,000 yuan worth of inventory.

Once you have the contract, franchisees can get a complete system, get a successful brand, experience and technology, franchise and therefore is considered a relatively simple way of business. Data showed that U.S. private companies to create De 每 7 working Ji Hui li have a yes franchising to create a; the economic benefits of franchising industry annually produces more than 506 billion U.S. dollars, which also solved the 1800 million Americans in employment. According to association statistics, in 2009 provided strong franchise chain of 120 825 000 jobs, covering industry, format 59.

September 2009, organized by the Association, nearly one hundred franchise enterprises to participate in the “help business with employment,” in order to make a contribution to the expansion of employment. Good luck if introduced students to join the world risk-free undertaking, to attract and encourage students to join the traditional food industry; Jinhu cooperation with Shanxi provincial corporation, the provision of loans, Jinhu be secured, the team set up to recruit students, now administered by the College 5 a good shop operators.

Training and employment of migrant workers is the current socio-economic sustainable development an important part of franchise companies have excellent training system, a large number of low-threshold jobs in training and employment of migrant workers play a positive role. Hundred companies in 2009 — the little finger franchise stores in the development process, the focus on the training of migrant workers, more than 2,600 migrant workers have already become QSRS mechanics, transportation to the stores.

Association officials said, franchise venture, to promote employment, stimulating private investment in services to consumer, given the current operating environment also show the contribution to the socio-economic development and value. With the growing popularity of franchising and development, franchising on stimulating domestic demand, improve the level of domestic services, will play an increasingly important role.

The future challenges facing the Association of the recent franchise Climate Survey, for 2010, most of the franchise business are optimistic about the growth targets set were higher than in 2009. It is worth mentioning that 80% of the enterprises have the desire to expand overseas markets, significantly enhancing business confidence. It also should be noted that 42% of franchisees and 33% of experts on the lack of confidence in the market in 2010, concerned about the deterioration store operating risks, the main concern is that rising operating costs, the continued profitability of franchisees ability to face challenges.

The latest data also shows that China’s franchise chain in 2009 the average net profit margin hundred enterprises 11.6%, down 0.8% compared with 2008. Rent and other costs significantly, is the franchise margins the main factors.

The industry believes that some of the Yetai such as laundries, convenience stores, real estate agents, clothing monopoly saturation or increased competition; line marketing costs, especially rent costs and labor costs continue to rise; franchise companies have been in the forefront of market developments entered a new phase, and many enterprises in the second and third line is the expansion of the market bottlenecks, performance in some businesses (such as catering companies) in the second and third tier markets stagnant growth or even reduce the number of shops, stores, or second and third tier markets difficult to achieve quality requirements, standardized hard copy, stores and weak profitability. Therefore, how to adapt to new situations, develop new markets in order to achieve sustainable development, franchise companies have to face many challenges.